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The Matchmakers: The New Economics of Multisided Platforms by David S. Evans, Richard Schmalensee

• The Matchmakers: The New Economics of Multisided Platforms
• David S. Evans, Richard Schmalensee
• Page: 256
• Format: pdf, ePub, mobi, fb2
• ISBN: 9781633691728
• Publisher: Harvard Business Review Press

The Matchmakers: The New Economics of Multisided Platforms

Best audiobook download service The Matchmakers: The New Economics of Multisided Platforms 9781633691728

Amazon. Alibaba. Facebook. Uber. These types of businesses—known as platforms, or multi-sided markets—are driving the economy more than ever. In an environment where markets, consumers, and technology are ever changing and increasingly interdependent, these businesses, which bring together a number of groups who need each other and make it easy for them to work together, are essential. But platforms operate very differently than traditional, one-sided businesses (like, say, grocery stores), and their logic can seem not only counterintuitive but downright counterproductive. Think about a traditional platform like a mall, which connects many different customers to many different stores. They charge their largest stores—the anchors—the lowest fees, while they charge smaller retailers and kiosks higher fees (and they don’t charge customers at all, even though they could conceivably charge for something like parking). That pricing structure makes sense, even though it may seem discriminatory, because the anchor stores are key to getting customers to show up. But there are still more twists and turns to how platforms operate. Plus, while the platform business model may seem appealing, it can be difficult to know if you should transform your business and—even if you should—how to do it. Yet companies that transform their pricing practices, incentive plans, and organizational structures are today’s power brokers. In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze platform businesses and discover their principles, explain the logic of platforms and how to analyze your own opportunities. Rich with stories from the platform winners as well as from those who mismanaged the transition, Matchmakers will be the one book readers need in order to navigate the appealing but confusing world of multi-sided markets.

Matchmaking as multi-sided market for open innovation (PDF
The paper conceptualises matchmaking for collaborative innovation as economic resource allocation process in the shape of a multi-sided  Single-Firm Conduct Hearings Comment: David Evans | ATR
The Antitrust Economics of Multi-Sided Platform Markets Matchmaking is an example of a product that must be used by two or more groups of . A shopper benefits when she can shop at her favorite retail store at the mall next door; a retailer  David S. Evans (Author of Paying with Plastic) - Goodreads
Invisible Engines: How Software Platforms Drive Innovation and Transform Industries by David The Matchmakers: The New Economics of MultisidedPlatforms Market power in the online search and social-networking markets
Economics of two-sided markets cannot be ignored by and interacting.7 To do so, such platforms may engage in matchmaking or building D. S. Evans and R. Schmalensee, 'Markets with Two-Sided Platforms' (2008) 1 Issues in .. the market, the existence of barriers to entry and exit for new competitors, as well as. Solving the Circular Conundrum - Northwestern University School of
Economics of Multi-Sided Platform Markets, 20 YALE J. ON REG. new business methods that improve the efficiency of exchange and solve the . 11 The literature on matchmaking with network effects applies the term 

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